Cloud
Coffee, bubble tea & bakery — packaging — Almaty, 2025
Client
Cloud
Role
Packaging & visual identity
Format
Coffee, bubble tea & bakery
Year
2025
Context
Cloud is a coffee, bubble-tea and bakery brand. One packaging system had to carry hot and cold drinks, bubble tea and bakery takeaway — held together by a soft taupe palette and a single rounded wordmark.
Drinkware
Cups and bottles across the full size range — cold brew, bubble tea, matcha and hot coffee. The wordmark stays constant; the drink brings the colour.
Taupe#B4A794
Cream#EFE9DF
Burgundy#6E2E34
Soft neutrals with one deep accent.
Takeaway
Carriers, trays, bakery bags and snap boxes. Kraft and paper stock, the mark embossed or printed in a single ink.
